Insightoriel
SQL stands for Structured Query Language where Join is an important concept to merge two data sets by using primary key or unique key. SQL is based on the concept of Relational Algebra. In other words, it can be said the it is the application of Relational Algebra. SQL was developed by Raymond Boyce & … Read more
Perceptual mapping and Multidimensional scaling are the two terminology which are linked with each other. Brand positioning depends on the strategy and marketing procedures which enables a brand in the customers mind depending on the customer needs and brand attributes. To see brand positioning compared to competitors, various techniques are being used like perceptual mapping, … Read more
Retail business is one of the growing and profitable business in the world. There are many global players in the retail business like Walmart, Amazon, Costco etc. Data analytics is playing a major role in the retail industry in terms of segmentation and targeting of appropriate customers, forecasting of sales and many more. Among all … Read more
Correlation and regression, both are commonly used and popular concept in the field of statistics and data science applications. Though both correlation and regression the concepts are being used to understand the relation of two or more variables, many people may get confused between the same concepts. In this article, we’ll discuss both the concept in … Read more
There are four types of analytics segment broadly. Those are Descriptive analytics, Diagnostic analytics, Predictive Analytics & Prescriptive Analytics. So, we’ll discuss what is descriptive analytics. Among all four types of analytics, Descriptive Analytics is the starting point for any kind of analytics to find out what has happened in the past. Also, descriptive analytics … Read more